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Streaming price increases 2026: what every service costs now

Updated October 21, 2026. US prices only. Current prices come from each company's own help or pricing page, except Disney+'s standalone prices, which come from news reports (see below); past prices link their sources. Each row shows when we checked it. If something isn't on an official page, we mark it unconfirmed instead of guessing.

When does my bill change?

  • Disney+ and Hulu: existing subscribers, on your billing cycle on or after Oct 21, 2026, per Hulu's help page (new subscribers since Sept 23).
  • Apple TV + Peacock bundle: existing subscribers, on your next billing date on or after Oct 1, 2026 (new prices since Sept 1).
  • Peacock: existing subscribers, on your next billing date on or after Sept 17, 2026.
  • Paramount+: existing subscribers get an email 30 days before the change.
  • Fubo: depends on when NBCUniversal channels launch in your area; Fubo emails the date.
A smart TV home screen showing a grid of streaming and app tiles
A smart TV app screen. Photo: James Cridland / Flickr, CC BY 2.0

Streaming prices 2026 at a glance

ServiceCurrent US prices2026 changeSourceChecked
NetflixStandard with ads $8.99/mo; Standard $19.99/mo; Premium $26.99/mo. Monthly billing only.Up Mar 26, 2026 for new members: Standard with ads $7.99โ†’$8.99, Standard $17.99โ†’$19.99, Premium $24.99โ†’$26.99. Existing members are emailed a month before their bill changes (Netflix, via TechCrunch and Variety).Netflix Help CenterOct 21, 2026, 20:04 UTC
Disney+Disney+ (With Ads) $12.49/mo; Disney+ Premium $21.49/mo or $214.99/yr. Disney+, Hulu bundle: $12.99/mo with ads, $21.99/mo Premium.New prices for new subscribers from Sept 23, 2026; existing subscribers move on their next bill (news reports). Hulu's help page puts the change for existing subscribers, including the Disney+, Hulu bundles, on the billing cycle on or after Oct 21, 2026 (Hulu Help Center).CBS News, Variety, CNN, Time OutOct 21, 2026, 20:04 UTC
HuluHulu (with ads) $12.49/mo or $124.99/yr; Hulu Premium $21.49/mo; Hulu + Live TV $99.99/mo (Premium version $109.99/mo).New prices from Sept 23, 2026; existing subscribers on the billing cycle on or after Oct 21, 2026.Hulu Help CenterOct 21, 2026, 20:05 UTC
HBO MaxBasic with Ads $10.99/mo or $109.99/yr; Standard $18.49/mo or $184.99/yr; Premium $22.99/mo or $229.99/yr.No 2026 increase listed on HBO Max's help pages.HBO Max HelpOct 21, 2026, 20:04 UTC
PeacockSelect $8.99/mo or $89.99/yr; Premium $12.99/mo or $129.99/yr; Premium Plus $19.99/mo or $199.99/yr.Aug 18, 2026 for new and returning subscribers; existing subscribers on the next billing date on or after Sept 17, 2026.Peacock Help CenterOct 21, 2026, 20:04 UTC
Paramount+Essential $8.99/mo or $89.99/yr; Premium $13.99/mo or $139.99/yr.Jan 15, 2026 for new subscribers; existing subscribers get an email 30 days before their price changes.Paramount+ Help CenterOct 21, 2026, 20:04 UTC
YouTube TVMain plan $82.99/mo. Sports plan $64.99/mo (the renewal fine print on the same page lists $54.99); Entertainment plan $54.99/mo.No 2026 increase listed on YouTube TV's plans page.YouTube TV plans pageOct 21, 2026, 20:04 UTC
SpotifyPremium Individual $12.99/mo; Student $6.99/mo; Duo $18.99/mo; Family $21.99/mo.Spotify announced a US price update on Jan 15, 2026 (Spotify newsroom). Unconfirmed: the effective date and old prices aren't on an official Spotify page.spotify.com/us/premiumOct 21, 2026, 20:04 UTC
Apple TV$14.99/mo.Unconfirmed: when the current price started and what it was before.apple.com/apple-tvOct 21, 2026, 20:04 UTC
FuboPro $88.99/mo; Elite $98.99/mo; Ultimate $113.99/mo; Deluxe $118.99/mo; Fubo Sports $64.99/mo.+$15/mo on Fubo TV plans and +$9/mo on Fubo Sports. The date varies by market, depending on when NBCUniversal channels launch in your area.Fubo Help CenterOct 21, 2026, 20:08 UTC

Prices are before tax and for signing up directly. Prices through app stores, cable or phone carriers may differ. Links are plain links, not affiliate links.

Disney+ and Hulu

Hulu's help page says its prices are "for new subscriptions as of September 23, 2026," and existing subscribers "will see a price change in your billing cycle on or after October 21, 2026." Hulu (with ads) is now $12.49 a month or $124.99 a year, Hulu Premium is $21.49, and the Disney+ & Hulu bundle is $12.99 with ads or $21.99 without (Hulu Help Center, checked Oct 21, 2026, 20:05 UTC).

For Disney+'s standalone plans we cite news reports. CBS News and Variety both report that Disney+ (With Ads) went from $11.99 to $12.49 a month and Disney+ Premium from $18.99 to $21.49 a month, for new subscribers from September 23, with existing subscribers moving on their next bill. CNN reports the same new prices. All three report the Disney+, Hulu bundle at $12.99 a month with ads and $21.99 for Premium, matching Hulu's help page. Time Out reports the Premium annual plan went from $189.99 to $214.99 a year. (CBS News, Variety, CNN, Time Out, checked Oct 21, 2026, 20:04 UTC.) Disney+'s own help page showed these new prices on some of our loads on Oct 20 and the old $11.99 and $18.99 prices on others, so we don't cite it for now.

Netflix

Netflix's help page lists Standard with ads at $8.99, Standard at $19.99 and Premium at $26.99 a month (Netflix Help Center, checked Oct 21, 2026, 20:04 UTC). Extra members cost $7.99 (with ads) or $9.99 (without ads). Netflix has no annual plan. These prices took effect on March 26, 2026 for new members, up from $7.99, $17.99 and $24.99; existing members are emailed a month before their price changes (Netflix, via TechCrunch and Variety).

Netflix US price changes, 2020-2026

Date (US)BasicStandard with adsStandardPremiumSource
Oct 29, 2020$8.99โ€”$12.99โ†’$13.99$15.99โ†’$17.99CNBC
Jan 14, 2022$8.99โ†’$9.99โ€”$13.99โ†’$15.49$17.99โ†’$19.99USA Today, THR
Nov 3, 2022$9.99$6.99 (Basic with Ads launched)$15.49$19.99Netflix
Oct 18, 2023$9.99โ†’$11.99 (closed to new members since July 2023)$6.99$15.49$19.99โ†’$22.99The Verge, CNBC
Jan 21, 2025โ€”$6.99โ†’$7.99$15.49โ†’$17.99$22.99โ†’$24.99CNBC, Variety
Mar 26, 2026โ€”$7.99โ†’$8.99$17.99โ†’$19.99$24.99โ†’$26.99TechCrunch, Variety

Monthly prices for new members; existing members move on their billing cycle. Basic closed to new US members in July 2023 (The Verge); Netflix's help page now says "The Basic plan has been discontinued." Netflix prices checked Oct 21, 2026, 20:04 UTC on Netflix's Help Center; dates and past prices are from Netflix's statements as reported by the outlets linked in each row, plus Netflix's own Nov 2022 announcement.

WWE Raw: per WWE and Netflix, Netflix has been Raw's exclusive home in the US since January 2025, streaming live Mondays at 8 p.m. ET.

Peacock

Peacock's help page says prices changed on August 18, 2026, for new and returning subscribers: Select from $7.99 to $8.99, Premium from $10.99 to $12.99 and Premium Plus from $16.99 to $19.99 a month (annual: $89.99, $129.99 and $199.99). Existing subscribers moved on their next billing date on or after September 17. Current annual subscribers keep their price until the plan renews. The Apple TV and Peacock bundles went from $14.99 to $17.99 (Premium) and from $19.99 to $22.99 (Premium Plus) on September 1, with existing subscribers changing on or after October 1.

HBO Max, Paramount+ and YouTube TV

HBO Max is $10.99, $18.49 or $22.99 a month (or $109.99, $184.99 or $229.99 a year), with no 2026 increase listed. Paramount+ says its prices changed for new subscribers on January 15, 2026: Essential $8.99 a month ($89.99 a year) and Premium $13.99 ($139.99 a year). YouTube TV's main plan is $82.99 a month; its Sports plan is $64.99 on the plan card and in the FAQ, though the renewal fine print on the same plans page lists the Sports Plan at $54.99. Its Entertainment plan is $54.99.

Spotify, Apple TV and Fubo

Spotify's US Premium page lists Individual at $12.99, Student $6.99, Duo $18.99 and Family $21.99 a month; Spotify announced a US price update on January 15, 2026. Apple TV is $14.99 a month. Fubo says its TV plans are going up $15 a month (Pro and Essential to $88.99, Elite to $98.99), and Fubo Sports $9 to $64.99, with the date depending on when NBCUniversal channels launch in your area.

Cheapest way to watch

  • Ad tiers: Netflix Standard with ads, Paramount+ Essential and Peacock Select are each $8.99 a month. HBO Max Basic with Ads is $10.99 and Hulu (with ads) $12.49.
  • Bundles: the Disney+ & Hulu bundle with ads is $12.99, just 50 cents more than Hulu alone. The Apple TV and Peacock Premium bundle is $17.99.
  • Annual plans: HBO Max ($109.99, $184.99 or $229.99 a year; HBO says that saves 16%), Peacock ($89.99, $129.99 or $199.99), Paramount+ ($89.99 or $139.99) and Hulu with ads ($124.99). Netflix doesn't offer one.
  • Live TV: YouTube TV's Entertainment plan is $54.99 a month and its Sports plan $64.99 (its fine print lists $54.99), versus $82.99 for the main plan.
  • Music: Spotify Duo ($18.99, 2 accounts) and Family ($21.99, up to 6) cost less per person than separate Individual plans.

Free trials still exist for a few services; see the streaming free trials we've checked. You can also save with discounted digital gift cards when they come up: see gift card deals, checked against face value.

More ways to save

Buying a new TV or streaming stick? Check the price match policies before you buy, and see when stores start their sales on our Black Friday 2026 dates page. Like audiobooks? See the Audible free trial. For verified price drops, set up alerts. Paying for AI tools too? See AI subscription prices 2026.

FAQ

When does the Disney+ and Hulu price increase hit existing subscribers?

Hulu's help page says the new prices apply to new subscriptions from September 23, 2026, and existing subscribers see the change in the billing cycle on or after October 21, 2026. CBS News and Variety report that existing Disney+ subscribers move to the new prices on their next bill.

Did Netflix raise prices in 2026?

Yes. On March 26, 2026, Standard with ads went to $8.99, Standard to $19.99 and Premium to $26.99 a month for new members, Netflix told TechCrunch and Variety. Existing members are emailed a month before their price changes.

How much is Peacock now?

Peacock Select is $8.99 a month, Premium $12.99 and Premium Plus $19.99, after an increase on August 18, 2026. Existing subscribers moved to the new prices on their next billing date on or after September 17, 2026.

How much is Paramount+ in 2026?

Essential is $8.99 a month or $89.99 a year, and Premium is $13.99 a month or $139.99 a year. Paramount+ says its prices changed for new subscribers on January 15, 2026.

Did HBO Max raise prices in 2026?

HBO Max's help pages don't list a 2026 increase. Its current prices are $10.99 (Basic with Ads), $18.49 (Standard) and $22.99 (Premium) a month.

How much is the Spotify Family plan?

Spotify's US Premium page lists Family at $21.99 a month, Duo at $18.99, Individual at $12.99 and Student at $6.99.